Marie Claire Boutiques invests in tech to boost private labels

NEW YORK — Marie Claire Boutiques, a leading Canadian women’s fashion retailer, has selected the BlueCherry Enterprise Suite to manage its design and sourcing processes. The retailer plans to leverage the BlueCherry Product Lifecycle Management and Sourcing Suite to develop its private labels more efficiently and quickly.

“Marie Claire has a well-established private label and several locations throughout Canada, but we needed to efficiently and effectively manage the apparel lifecycle,” said Claude Lanouette, VP, finance, Marie Claire. “With CGS we’re assured of expert industry knowledge and proficient resources. Implementing the BlueCherry Suite, will help us manage our design and sourcing process throughout our Canadian operations as well as our overseas suppliers.”

Developed by CGS — a global provider of business applications, enterprise learning and outsourcing services — BlueCherry will enable Marie Claire Boutiques to operate its supply chain operations, including design, sourcing, planning and logistics on one platform.

“With our extensive supply chain apparel experience, CGS understands Marie Claire Boutiques’ needs to manage operations across its brands,” said Paul Magel, president, business applications and technology outsourcing division, CGS. “We are excited to welcome Marie Claire to the BlueCherry community and provide the company end-to-end visibility of design and sourcing process, improving speed to market with integration to POS.” 


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