Online fashion service Le Tote launches Olivia Culpo collection

SAN FRANCISCO — Online fashion service Le Tote has unveiled Olivia Culpo x Le Tote, an exclusive summer capsule collection that marks Culpo’s design debut.

“Le Tote is combining art and science, fashion and data, to help women everywhere experiment, find their personal style and feel confident every time they step out the door,” said Culpo. “They allow every girl to live out her inner fashionista dreams, take chances and try new things, all without having to spend a pretty penny. I couldn’t think of a better partner for my first collection.”

The collaboration marks a first for Le Tote as well. Typically known for their rental subscription offerings, Le Tote has ungated its site, allowing everyone, members and nonmembers alike, to shop the collection.

“We immediately fell in love with Olivia’s designs and knew that women everywhere were going to feel the same way,” said Rakesh Tondon, Le Tote co-founder and CEO. “At Le Tote, we’re committed to making fashion personalized and accessible. This means delivering the styles women want, when they want them. We knew the demand for Olivia’s collection would be huge and didn’t want to limit these looks to our rental model. So instead, for the first time ever, we made a collection shoppable — no membership required.”

The 10-piece collection offers summer styles along with a selection of evergreen wardrobe essentials. Featuring two custom floral prints and punctuated by detailed embroidery and delicate lace details, the styles include a variety of tops as well as two dresses, a versatile jumpsuit, a vegan leather skirt and a reversible bomber jacket.

Prices range from $58 to $128.


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