Amazon has more than half its customers in some form of brand intimacy, where they feel personally connected to that brand, compared with 42% for Whole Foods customers, according to MBLM.
Currently, Whole Foods possesses a 2.7% market share of the $611.9 billion supermarket industry, according to IBISWorld.
Despite a decline in the overall health and personal care, baby and grocery categories industry-wide, Amazon is grabbing double-digit wallet share.
To combat uncertainty and stretch dollars, 89% of millennials are buying private label brands, IRI noted, as compared with 81% of the total population.
Part of Wayfair's success in the first quarter of 2017 was driven by the online retailer's house brands penetration.
Amid buzz about Amazon’s foray into private label apparel, the online retail giant told MarketWatch on Thursday that president of Amazon Fashion Cathy Beaudoin has resigned from her post. Citing business momentum and the team’s strength, Beaudoin reportedly felt now was “the right time to pass the baton,” Amazon said to MarketWatch in a statement. "We thank Cathy for her tremendous contributions to Amazon Fashion and wish her all the best. An announcement regarding Cathy's successor will be coming soon," the company added. (MarketWatch)
From 2015 to 2017, Tom Lee served as VP merchandising operations, U.S. e-commerce for Walmart, where he built out supply chain functions for the global e-commerce division.
Its two-pronged approach to win customers and differentiate itself was to overhaul its e-commerce platform and invest in its private brands.
In the first quarter, transactions in GNC company-owned stores were up 9.3%, the strongest growth the company has seen in years.
The online boutique launched April 17 and will be available for a very limited time only.